Customers choose Afriex because they know we are fast and they can rely on us in the case of an emergency. This ability to move fast also translates to how we work at Afriex. As a Company, we choose to prioritize speed both in our product and service offering and in our internal processes. We prioritize being able to make decisions quickly and then execute on that decision. This translates into things like speed of communication where we prefer picking up the phone to call instead of sending a message or an email. We believe that this better equips us to deliver on customers’ needs, respond to changes in the market and seize opportunities before the competition. We embrace having a Bias for Action that prioritizes taking swift and decisive action, even in the face of uncertainty, iterating continuously based on feedback along the way.
In support of this, we encourage everyone at Afriex to take Ownership of tasks and situations by being solution oriented and encourage them to take responsibility for their actions. We recognize that doing this spurs a sense of pride and accountability for work done and leads to faster decision-making and more efficient problem-solving.
When combined, a Bias for Action and Taking Ownership create a culture of speed and agility that keeps us at the cutting edge of our ecosystem. “Afriexers” are encouraged to take risks and make decisions, knowing that they have the support of their colleagues and leadership to secure faster innovation, rapid growth, and ultimately, greater success.
We are swift because we prioritize flawless execution. We are able to guarantee speed as a value proposition because we continue to strive and maintain the highest standards of quality to not only meet but exceed customer expectations.
Ours is a culture that insists on putting the right processes and guidelines in place to maximize resources and generate the best returns. This culture ensures that we eliminate waste, promote efficiency, streamline processes and find creative solutions to problems. It also means that we are never satisfied until our customers are, and will strive the hardest, no matter how unconventionally, to see their needs met. Even after having done that, we obsess about what ways we can be better to make increased quality our mainstay as a company.
Our promise to make sending money across continents “as easy as sending a text message”, is driven by both our obsession with maximizing potential and the need to constantly evolve and adapt. We remain and encourage being open to change and continuously improving processes and our products to meet customer needs. Striving to be world class and evolving and adapting are the bedrock of our charge towards creating a culture of quality at Afriex and underscore what we believe guarantees delivery of high-quality products and services that exceed customer expectations.
In financial services and in life. Trust is the key to great relationships and great relationships are the key to success. At Afriex, we believe in building a strong relationship with our customers, employees, and other stakeholders based on trust; trust in our brand promise, and in the safety and security of funds put in our care. We understand that building a “high-trust” brand transcends just being able to deliver high-quality products and services, it must also be about building a culture of transparency, empathy, and collaboration.
Did you know that over 75% of all people who have ever attempted a transaction on Afriex continue to use us over 3 years later. We have been lucky to build a strong relationship with these folks so that even when we might fail at our first 2 principles of speed and quality we are always saved by trust.
Trust means being transparent. Letting your team and the customer know exactly where things stand. Trust means sticking to your word and doing the things you say you are going to do. Trust means showing people that you have their back.
We build trust by recognizing the need to be human and treating customers, employees, and other stakeholders with empathy and understanding. Our emphasis on being human is best demonstrated in how we strive every day to treat all stakeholders as more than just numbers or statistics, taking the time to listen to feedback and understand their needs.
Building on our culture of trust, we recognize that what makes us truly unique as a Global Company is our Diversity. With a complement of “Afriexers” on just about every continent, ours is a diverse, inclusive and fully dispersed workforce. We are proud of this diversity and harness this fact as an ingredient in our continued success. We collaborate across cultures and borders, encouraging open communication, respect and teamwork in the delivery of exceptional service to our customers. We leverage the diverse perspectives and experiences within our Company in developing tailored solutions, creating a sense of belonging and providing equal opportunities to succeed to everyone.